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Direct Mail List Marketing
Summary:
For over 18 years, IDR's List Brokerage division has been an industry leader.
We maximize our client's direct marketing results by combining detailed
research with decades of experience. Our List Brokerage division is
structured so you benefit from the collective knowledge and experience
of our entire organization, providing support to your marketing efforts
and exceeding your marketing goals.
Our philosophy is, and has always been, going beyond the "order
taking" mode of many ... We are more than your List Broker; We are
your Marketing Partner.
We strive to help you get the most out of your marketing campaign,
from List Consultation to Direct Marketing direction
to Cost/Net Name Arrangement Negotiation to Back-End Analysis .
We are here to make your mailing as successful as it can be by paying
attention to the details and providing customized, personal service
... versus a generic boilerplate list recommendation or promotion.
Our List Brokerage professionals are ready to work with you on the research,
selection, and acquisition of list media for your Direct Mail and Opt-In E-mail campaigns. At each step of the way, an experienced IDR List Consultant will research and acquire the right lists for your target audience.
We Feature:
- A Proven Track Record.
- An experienced Team of marketers.
- A top-notch support team.
- In-depth research capacities.
- Massive List Library with Usage.
- Industry wide and International List Research Capabilities.
- Back-end Results Analysis.
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List Maintenance and Fulfillment . If you have your own in-house list
that needs to be NCOA'd, merged-purged, Modeled, Data Enhanced, etc., IDR can bring
quality relief to you through our trusted relationships.
Response Analysis . You just don't have time to do everything yourself.
So upon completion of your direct marketing campaign, we will work with you to analyze the
effectiveness of your campaign in terms of Cost-per-lead, Cost-per-sales, and ROI. We will
also go over each aspect of the campaign, evaluate it in light of our response analysis,
and seek ways we can help bring your campaign to the next level.
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